Our Mission
We are on a mission to turn self-care from abstract advice into practical daily habits that actually make a difference. Through a safe analysis of habit patterns such as sleep, movement, mood and routines, we get to learn what improves wellbeing in real life. We then transfer those insights into simple, easy to use tools that you can implement immediately.
Our Vision
We are dreaming of a world when all people will be able to access self-care advice, which prioritizes privacy and are reliable. The world in which data is not a point of judgment or pressure but a tool of empowerment. Our mission is to ensure that self-care is inclusive, soft and fact-based.
What We Do

The Self-Care Data Foundation focuses on three core areas:
- Research & Insights: We study real-life patterns to understand what actually works to improve wellbeing and report back in plain language.
- Tools & Resources: We develop step-by-step guides, habit trackers as well as tips in such a way that the healthy routines can be easily experimented.
- Community & Training: We collaboratively work with coaches, clinicians and wellness organizations. Our aim is to develop workshops and spaces where individuals can share, learn and offer support for one another.
Join Us
We would be happy to hear from you whether you are interested in our tools, wish to join one of our sessions or are interested in collaborating with us in research. Together, we will be able to create a future in which self-care will be comfortable, encouraging and available to everybody.